Business persons share their business information with employees, suppliers, customers,
distributers, Government, banks, insurance companies, etc. This sharing of information
regarding business activities and their results is known as business communication.
Business commuication plays a very important role in the success of any business enterprise.
Let us discuss the importance of communication in business.
distributers, Government, banks, insurance companies, etc. This sharing of information
regarding business activities and their results is known as business communication.
Business commuication plays a very important role in the success of any business enterprise.
Let us discuss the importance of communication in business.
- Business communication helps in providing information to the customers regarding the products and services of the business organization.
- Effective communication facilitates quick-decision making. In today’s world of
competition, quick-decisions are necessary. Proper Communication saves times,
reduces wastage and cost and induces prompt action. - Proper communication helps businesspersons in managing the affairs of the business more efficiently. If the right type of information is made available at the right time
through proper communication then the management can utilize it in the best possible
manner. - In any organisation where communication is proper, employees are motivated to work
more because their complaints, suggestions and grievances are taken care of properly. - In every field, technology is continuously changing. Proper communication places a
businessperson in a better position to improve his products, relationship with employers,
customers and others.